WHILE ON THE SUBJECT OF JAGUAR'S PROMOTIONS …

jaguar
 
It is barely mentioned by historians, but Jaguar obviously made the most of its competition successes to publicise its achievements, as we saw with the 1953 C-Type Le Mans victory presentation at the Paris Salon.
 
In our next edition we are featuring the grossly underlined MkVII and its successes in competition both on the track and in rallies.
 
This is an image we are using in the edition #185 story, and it might give you a new appreciation of just some of the capabilities of the remarkable MkVII which was a breakthrough model and a huge sales success as an executive and family saloon.
 
The Monte Carlo winner is seen displayed at Henly’s major sales and service centre in north London, and attracted a huge amount of press attention, not to mention the public, while it was there.
 
Who appreciates until now that this particular car, one of a small raft of hardworking works cars, raced in the Silverstone saloon events which Jaguar won five years in a row with the MkVII, was used to haul teams and spare parts to Le Mans, Reims and other events – then went and won the mighty 1956 Monte Carlo Rally?
 
It might look a bit like a lumbering beast, but the MkVII handles exceptionally well, and of course, these works cars were fitted with C-Type and later D-Type heads, and the best suspension elements plus close ratio gearboxes etc. – but so too did the opposition use everything they could.
 
I hope we can do our bit to give the MkVII the rightful respect it has lost but more than deserves.
 
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